Q4 is 2024 marketing plan time. And there is still time to accomplish this important business exercise to cultivate growth in your business.


Do you find your company falls short in executing its Marketing Plan? That’s where the Content Calendar comes in!


As planning for 2019 kicks into high gear, now is a good time to take a look at what’s “en vogue” in the marketing world. Is your marketing plan ready to strike a pose? Some things are classics, and your go-to, wear everyday piece is CONTENT. Quality, engaging content is the cornerstone of any successful marketing … Read more


To be influential, one must hold the power to determine, guide and/or impact the decisions and perceptions of others. When applied to marketing, the goal is advocacy. “Influencer marketing is getting others to share your story, generate interest and make your case.” ~ Ardath Albee Influencer marketing is a marketing strategy focused on capitalizing on … Read more


When it comes to marketing plans, there are a plethora of opinions about how best to approach them. And who doesn’t love a good analogy to break down a complex topic? We certainly do. Today marks back-to-school for many districts, including our beloved client, Faith Family Academy. Enjoy this day, parents and teachers! It’s always … Read more


Spring is a beautiful time of year to sit on the porch and watch flowers bloom and the green grass grow. While April showers bring May flowers (unless you’re in Texas, of course!), as spring turns towards summer, we must evaluate and adjust our strategies to keep our flowers blooming, our grass green and growing. … Read more


It’s exciting when strong business and non-profit leaders recognize they need a marketing partner to help them achieve their goals. We love partnering with these leaders on singular campaigns and initiatives that achieve immediate results. However, these initiatives in and of themselves are not enough to sustain the brand awareness or momentum necessary to meet … Read more


Well folks, it’s August! The final month of summer … how you doing? Are you surviving? Are you ready for fall? Summer is my second favorite season and fall is my first! I can’t wait for football, school, my kids sports, and routine; but also immensely enjoy summer adventures, long days, beautiful sunsets and all … Read more


Have you heard? This year marks our five year anniversary of doing business on the Porch! And in honor of this milestone, we are keeping the “Five Train” rolling! So hop on board, we’re sharing five things we LOVE to do each and every day!  So how DO we love to spend our time? Branding … Read more


You’ve gotta have a plan. And when starting a new business, everyone knows that you need a strong business plan. But for some reason, many times business owners forget about a marketing plan, which is just as critical to the success of a business. A marketing plan focuses on how you are going to get … Read more