Welcome Lillian Cloud, our new intern, to the Porch!
It’s time to welcome a new team member this fall — Lillian Clould. She is a recent college graduate from Texas A&M, and is currently pursuing her master’s degree in Marketing at UT Dallas. We love our interns, and we’re so excited to introduce you to Lillian. You can read about her on our team page, and today, we’ve asked her a few questions about her perspective on marketing, so you can get to know her better. And then you can send Lillian a big Front Porch “howdy!”
What is the biggest misconception about marketing today?
I believe the biggest misconception about marketing today is that marketing is only about selling people stuff they do not need. Marketing is so much more than that now and we have such an opportunity to reach people today with marketing than ever before.
What advice would you give to your younger self?
Don’t take yourself too seriously.
What is one of the biggest lessons you’ve learned so far at school?
One of the biggest lessons I’ve learned so far at school is to make sure your professors know who you are. Build relationships with your professors, they can be a great resource.
What does good brand strategy look like?
I think good brand strategy starts with knowing your brand well and what direction you want your brand to go in. At the same time, it is important to know what your brand is not.
If you could be anywhere in the world right now where would it be?
Rome!
If you could go to dinner with one person living or dead who would it be?
My great aunt Lillian who I am named after.
If you could describe yourself in three words what would they be?
Three words that describe me are passionate, loyal, and honest.
Tell us about a major milestone in your life?
A major milestone in my life was graduating college this past year and moving away from my hometown and family. I went to college in my hometown so graduating and moving to Dallas was a big change for me but I wouldn’t change it for the world.
From your perspective, how does Front Porch Marketing differentiate itself from other marketing companies?
I think that the size of Front Porch Marketing allows it to get to know their clients well and have a real connection with them. Everyone I have worked with on the team is always so willing to help and listen to me which is exactly how we treat our clients and I think that makes us special.
What is a fun fact about you?
A fun fact about me is that I love to travel and learn about history and art.