
This week, we welcome Nancy Scott to our team as our newest marketing rocker! She says she is excited to rock on the Porch because she loves the idea of building business through real conversations and trusted relationships. The Porch approach — keeping it real, collaborative, and client-focused — is the kind of environment where Nancy really thrives.
Nancy sat down with us on the Porch for a chat:
1. What drove your decision to be a marketer?
What drew me to marketing is the perfect combination of creativity and problem-solving. I love understanding people — their needs, their motivations, and behaviors and creating strategies to connect brands and people. The problem-solving part of me loves to crunch numbers, comb through data for insights and make charts!
2. What is the biggest misconception about marketing today?
That great marketing isn’t about social media — viral content, influencers, likes, and flashy ads. It’s about attracting and retaining customers by delivering value, building trust, and creating meaningful connections that lead to long-term brand loyalty.
3. What advice would you give to younger Nancy Scott?
Trust your instincts — and don’t be afraid to make bold moves.
4. What is one of the biggest lessons you’ve learned in your career?
Things shift — campaigns stumble, tools change, projects get delayed, teams restructure — but strong relationships, collaboration, and foundational marketing skills endure.
5. What does good marketing strategy look like?
I love this question! Good strategy is intentional, based in data, and focused on building relationships over time. It’s about knowing your audience and delivering the right message with purpose and consistency.
6. If you could be anywhere in the world right now, where would it be?
Italy — hands down. It’s on my bucket list, and I can’t wait to explore it someday. Plus, I’m Italian… so it just feels right.
7. If you could go to dinner with one person, living or dead, who would it be?
My Italian grandmother, affectionately called “Little Nana.” She spent countless hours in the kitchen creating incredible Italian meals. I’d love to sit at her table again and get all her recipes.
8. If you could describe Nancy Scott in three words, what would they be?
Loyal. Honest. Mom.
9. Tell me about a major milestone in your life.
Likely a common answer but becoming a mother to my three daughters is truly the most extraordinary milestone in my life.
10. What is a fun fact about you?
I make the best chocolate chip cookies. Seriously — ask anyone who’s had one.
What’s coming up for Nancy Scott on The Porch?
Well, we sure hope it’s sharing some of those famous chocolate chip cookies, for sure! We’re super excited to have Nancy Scott’s expertise on our team, as our client roster continues to grow and we take on more and more challenging assignments. Welcome Nancy!